What's been going on?
07.11.08
We won!
Last night, our System Heroes campaign for Sun Microsystems triumphed at the B2B Marketing Awards - it won the award for Best Customer Relationship Campaign! The campaign is going from strength to strength – there are now 276 registered heroes on the site - and we’re naturally delighted with its success.
www.systemheroes.co.uk is an unbranded and irreverent website where System Administrators can get together, let off steam and have some fun. The site is also a means by which Sun can communicate relevant information to them in a non-salesy environment.
The ceremony was held at the Emirates Stadium, a great venue but we wouldn’t advise travelling to it by car in the early evening!
15.08.08
Meet One and Zero!
Our latest campaign for Business Objects is proving to be a real hit with developers. To help promote Crystal Reports 2008, we’ve created two characters, One and Zero, and made them the heroes of a picture book DM pack and an innovative website. Developers are responding in droves!
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